Affiliate Application Fee

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Start your journey to becoming a CrossFit gym owner with a $1,000 application fee. Gain access to all of the affiliate resources in the Affiliate Toolkit, and complete your application within 6 months.


The following is needed to make your down payment:

  • CrossFit Level 1 Trainer (CF-L1) credential or higher

WHAT’S INCLUDED IN MY Application fee?

CrossFit empowers people to become business owners. Nowhere else in the fitness industry is the cost to start a brand-recognized gym so low. We do this so CrossFit can be part of the movement that changes people’s lives through fitness. The annual affiliation fee is US$4,500.

Our support doesn’t end there. You’ll have access to the Affiliate Toolkit and other resources for six months including:

*Application fee payments are non-refundable.

By utilizing the HQ resources, you will find guidance on and access to:

  • All of the resources in the Affiliate Toolkit.

  • Discounts on flooring, cleaning supplies, software, and more  to reduce the cost of opening and maintaining a gym.

  • Guidance to create a business plan so you know how much capital you need, how much revenue you can expect, and the strategy you’ll need to implement to grow.

  • Critical tips on choosing a location that will contribute to the long-term success of your gym.

  • Facility design tips that reduce expenses and safely increase class sizes.

  • How to build a marketing plan that will keep people walking through your doors and convert to paying members.

  • Sales skills and processes you’ll need to build a thriving (and profitable) community.

  • Checklists for hiring and developing your staff.

  • Financial planning to avoid the most common and costly mistakes.

Opening a military affiliate? Send us an email at

*Application fee payments are non-refundable.